My first Etam Groep Impressions. I have the virus!!
Wednesday, August 19th, 2009

After almost three weeks at EtamGroep in Zoetermeer everyone is probably wondering how I am doing there. Being a CFO in fashion. Being a man in a company where 90% of the employees are women. Working with a female CEO. Questions that were asked already a few months ago, but could not be answered then. I will try to give some first impressions.
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In Dutch you would translate this into “Maatschappelijk verantwoord ondernemen”. Every company is aware of this. Even in these difficult times. Sometimes companies try to solve problems and/or discussions about claims they (think to) have on each other by proposing the difference in money (or a part of that) to be tansferred to charity. I am always wondering whether the “winning” side or the “losing” side makes the first proposal. I think it is the “losing” side. But nevertheless, all charity would of course not care what the story is behind the gift, they appreciate every gift, no matter how small or how big it is. And not just companies, individuals feel the need for CSR also. More and more you read in LinkedIn summaries about the charities that particular persons are involved with. 
